☕ The 10b franchise, Nick Saban commercial, Caitlin Clark's record, 26 job offers, etc.

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Top Story

Jerry Jones

The first $10b franchise

The Dallas Cowboys have cemented their position as the most valuable sports franchise in the world, surpassing the $10 billion mark for the first time. This monumental achievement underscores the NFL's enduring popularity and financial prowess.

A League of Billionaires

All 32 NFL teams are now valued at over $4 billion, reflecting a significant increase in recent years. The league's lucrative media rights deals, coupled with expanding international reach and growing fan base, have fueled this surge in valuations.

Controversies and Uncertainties

While the NFL's financial outlook remains positive, several key issues continue to cast a shadow over the league. The ongoing antitrust lawsuit involving the "Sunday Ticket" package and the potential impact of private equity investments are among the factors that could influence future valuations.

The Road Ahead

As the NFL continues to evolve, it remains to be seen whether the current upward trajectory of team valuations will persist. However, the league's dominance in the sports landscape is undeniable, and its financial success is likely to attract even more attention from investors and fans alike.

Read on forbes

Quick Takes

Football / US Football

24 new things for Tennessee football games in 2024 as Neyland Stadium renovation continues - know news

Basketball

In New Orleans, nonprofits see new money and new inclusive approach from the NBA Foundation - financial post

Soccer / Football

City Football Group raises £210m with share issue - sportbusiness.com 💰

In the red, but passion is unchanged: The value and direction of Italian football - football benchmark

Golf

PGA Tour and PIF hold ‘stronger’ talks but still no timeline in place for deal - sports pro media

Tennis

Chinese Tennis Star Zheng Qinwen Has ‘Yao Ming’ U.S. Marketing Potential - sportico

College Sports

Utah Athletics unveils enhanced fan-focused mobile app: Utah360° - business wire

NCAA Men’s Final Four to return to Mercedes-Benz Stadium - the stadium business

Sponsorship

AWS activating in front of fans for first time at Tour Championship - sport biz journal 💰

Amid Esports boom, legacy brands Like Unilever enter the games - adweek

Panini launches NIL platform for college athletes and enters darts with PDC trading cards - sports pro medi 

American Golf signs professional golfer Dan Brown to exclusive sponsorship deal - the retail bulletin

Betano to sponsor UEFA Europa League and Conference League for three seasons - sports mint media

PCB sells Gaddafi Stadium naming rights to Bank of Punjab in Rs1b deal - tribune

Stadium & Arena

Modernizing Nationwide Arena could cost as much as $450M, officials say - columbus business first

Tottenham Hotspur Stadium even more multifunctional - stadium db

Carolina Panthers setting up renovation plan around NFL, MLS seasons - charlotte biz journal 💰

Denver Broncos ‘evaluating options’ for new stadium - fox

Companies & Brands

Sports licensing surge: strategies fuelling global industry growth - sports insights

Asics to exit baseball business to focus on cult hit sneakers - fashion network, bloomberg

Foot Locker to Relocate From New York to Florida in Cost-Cutting Move - front office sports

Apple Sports is ready for all kinds of football - the verge

DraftKings acquires Simplebet after shedding other assets - front office sports

Eurovision Sport teams up with CAMB.AI for live AI-generated translated commentary at 2024 World Athletics U20 Championships - svg europe

Economy

Institutional Investments in Sports: Fueling Revenue and Valuation Growth - akin

Media

Creative studio Versus partners with Ashley Champ to launch sports and fashion-centric platform TUNL - hollywood reporter

Netflix, PGA Tour not planning second edition of 'Netflix Cup' golf event - sports biz journal 💰

Men & Women

How this Goldman Sachs sports boss helps the Yankees, FC Barcelona, and other famous clubs build their stadiums - fortune

Mark Booth new Director of Content for City Studios NYC - mark booth

Tom Brady faces major restrictions as potential Raiders owner - bvm sports, front office sports

LeBron James is 'Dead Set' Upon Owning an NBA Team in Vegas, Says Maverick Carter - the sportsrush

Long format

Managing and marketing a club in one of the most dangerous cities in the world. The president of FC Juarez in Mexico, Luis Rodriguez, is the guest of The Footballco Business Podcast.

Ads

Nick Saban steals the show in hilarious new Vrbo commercial - tmspn

Figure

503,921.

This is the attendance record set by Caitlin Clark’s Indiana Fever for the team’s 31 home and away games this season.

Read on sportico

Did you miss it?

This was the most popular link in the last newsletter:

Fanatics Adds Former Nike President Trevor Edwards to Its Board - sportico

Jobs

USA / Canada

Inter Miami CF

Jacksonville Jaguars

The Kraft Group

Harlem Lacrosse

FIFA World Cup 2026

Aquent

Columbus Blue Jackets

New York Mets

UK & Ireland

LiveScore Group

Premier Padel

The Premier League

Corinthian Sports

Bradford City AFC

Formula E

Accelerate Venture

DAZN

STH Group

Tottenham Hotspur

Australia / NZ

M&C Saatchi Sport & Entertainment

Cricket Australia

Other parts of the World

European Club Association

Volleyball World

Qatar Airways

Burman Sports

Patagonia

Go3

Olivier Spaeth

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