- Sports Business Coffee Break
- Posts
- ☕ Atlanta Falcons give away 100,000 food items, Lego x F1, 22 job offers, etc.
☕ Atlanta Falcons give away 100,000 food items, Lego x F1, 22 job offers, etc.
Your daily shot of sports business.
Olivier Spaeth
September 19, 2024
In partnership with
Your daily dose of sports and esports business news is here! Thanks for reading, and don't forget to share the love.
Let us know what you think!
Top Story
Hot-Dogs
Atlanta Falcons To Give Away 100,000 Free Hot Dogs, Chips On Sunday
The Atlanta Falcons are making history with a monumental giveaway on Sunday night. The team will be distributing 100,000 free hot dogs, chips, and refillable souvenir cups to all fans in attendance. This unprecedented move is a tribute to owner Arthur M. Blank, who is being inducted into the team's Ring of Honor.
The giveaway is a strategic business decision. By offering free food, the Falcons aim to attract more fans and drive ticket sales. The team's affordable pricing strategy, implemented in 2017, has already proven successful in increasing fan attendance.
The logistics behind the giveaway are impressive. The Falcons have increased their cooking staff and expanded their food production facilities to accommodate the surge in demand. The team has carefully analyzed previous food sales data to estimate the number of hot dogs and chips needed.
This giveaway is a testament to the Falcons' commitment to providing a positive fan experience. By offering affordable food and a memorable event, the team hopes to create a lasting impression on fans and encourage repeat business.
Read on forbes
Some takeaways:
- use promotions and giveaways creatively to attract new fans,
- offer affordable pricing to foster loyalty,
- prioritize fan experience to build a strong brand,
- invest in fans for long-term benefits,
- be flexible and innovative,
- measure success and make adjustments.
Ad
All your news. None of the bias.
Be the smartest person in the room by reading 1440! Dive into 1440, where 3.5 million readers find their daily, fact-based news fix. We navigate through 100+ sources to deliver a comprehensive roundup from every corner of the internet – politics, global events, business, and culture, all in a quick, 5-minute newsletter. It's completely free and devoid of bias or political influence, ensuring you get the facts straight.
Quick Takes
Football / US Football
How the Jones family has grown the Cowboys beyond football - sports biz journal 💰
Opposition coalesces against Bears' lakefront stadium plans - nbc
Basketball
Philly mayor announces agreement for 76ers arena in Center City - nbc
Brooklyn Nets Sued Over ‘Netaverse’ Trademark Infringement - front office sports
WNBA Hires Allen & Company to Lead Expansion Process for 16th Team - sportico
Ice Hockey
Florida Panthers secure lease extension with Amerant Bank Arena - south florida biz journal 💰, espn
Soccer / Football
LaLiga is Fighting for a Big U.S. Debut - front office sports
San Siro’s bleak ennui shows Uefa has diluted Champions League allure - the telegraph
No Collective Agreement In The French Women’s Soccer Championships - forbes
EURO 2028: Will Northern Ireland host the tournament? Costs rise again - stadium db
Pittsburgh Riveters SC unveiled as Pittsburgh's new women's soccer team - pittsburgh biz journal 💰, post gazette
College Sports
College Football's Biggest Schools Are Paying Smaller Schools Millions To Play (And Sometimes They Lose) - huddle up
Record-breaking student demand leads to opening of Upper Deck for USF Footballs Clash with Miami - ex bulletin
The New Era of College Sports Marketing: 6 Ways to Drive Marketing Value with Name, Image and Likeness - rolling stone
Other Sports
The AFL's new Tasmanian team gets some VERY unwanted news about its controversial new stadium - daily mail
Sponsorships
Stadium & Arena
Colm McCarthy: A new stadium in Belfast without enough match days is a waste of money, whoever pays for it - the currency
Companies & Brands
Two Circles closes in on Spring Media acquisition - sportbusiness.com 💰
The R&A and Two Circles announce expanded partnership - randa
Rogers to become majority owner of MLSE after buying Bell's stake for $4.7B - cbc, front office sports
Ticketing company Lyte implodes after “stupidest deal ever done” - complete music update
Media
Why Is Woj Leaving ESPN for a GM Role at St. Bonaventure? - front office sports
Peacock Hits All-Time Usage High Thanks to Summer Olympics - hollywood reporter
Men & Women
Minnesota Timberwolves executive VP Sachin Gupta set to join Chelsea - the athletic 💰, chelsea news
Kelly Britain is the new MotoGP Managing Director of Global Marketing - motogp
Long format
David Wright, Chief Commercial Officer at US Soccer, is the guest of Sports Business Radio Podcast.
Listen on apple podcast, spotify
Laver Cup Chairman Tony Godsick sits down with FOS EIC Dan Roberts to discuss the growth of the event
Watch on front office sports
Video
LEGO and Formula 1 announce multi-year partnership beginning 2025 with sets, paddock experiences and more! - jay’s brick blog, sports pro media
Did you miss it?
This was the most popular link in the latest newsletter:
Why Allianz is using its Olympic sponsorship to get youngsters back playing sport - sports pro media
Jobs
USA / Canada
Colorado Rapids Underdog Endeavor Exos Tennessee Titans | Athletes Unlimited USPA Global Octago Abbotsford Canucks |
UK & Ireland
DAZN Sky | West Ham United Newcastle United |
Australia / NZ
Collingwood Football Club TGI Sport | National Baksetball League Melbourne Football Club |
Other parts of the World
UEFA Acmo Book Top of Minds | Kingston Stanley Sportfive |
 | Thanks for being a valued subscriber! I hope this newsletter provided you with valuable insights. To help us grow, please share it with your network. Let's connect on LinkedIn to continue the conversation. |